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2025 | Professional

French Design Awards Gold Winner

Air Shoes Packaging

Entrant Company

Wen-Chi Hsueh

Category

Packaging Design - Conceptual Design

Client's Name

Country / Region

United States

The packaging design for 鈥淎ir Shoes鈥 combines cutting-edge innovation with an otherworldly sense of freedom and lightness. Taking inspiration from the aerodynamic qualities of a spaceship, embracing the shoes鈥 focus on 鈥渁ir,鈥 the packaging conveys the feeling of effortlessly cutting through the air and flying, representing the values of speed, agility, and innovation. Incorporating streamlined contours and lines, the spaceship packaging resonates with the fluidity of motion while highlighting the lightweight nature of the shoes.

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