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2024 | Professional

French Design Awards Platinum Winner

2024 Taiwan Lantern Festival- Cherish Blessings and Success

Entrant Company

CHUAN TSAI IDEA INDUSTRIAL CO., LTD.

Category

Conceptual Design - Illumination

Client's Name

CHINESE ARTISTIC LANTERN ASSOCIATION

Country / Region

Taiwan

In Chinese folk belief, Mazu is revered as the sea goddess and the patron deity of seafarers. This faith originates from legends and myths surrounding Mazu, which depict her ability to calm storms and waves, and to rescue sailors and fishermen from shipwrecks.
The 鈥淓nsure Success鈥 zone is centered around the theme of The 2024 Lantern Festival lighting up and Mazu鈥檚 blessings. The main lantern, adorned with lifelike and cheerful marine creature motifs, brings a happy and harmonious atmosphere, enriching the festival experience for all attendees. Additionally, these lanterns symbolize the abundant good fortune, wealth, and happiness in the new year.
The design of the main lantern zone, coupled with entry through the Pingan Gate, portrays a journey through time and space. It depicts the vibrant scene of worshipers crawling beneath the stationary litter, symbolizing progress towards success and wishing for the safety, health, prosperity, and wealth in the upcoming year.
The dignified and compassionate expression of Mazu, coupled with the shifting layers of lighting and healing music, imbues every detail of the lighting design with background meaning. These elements lead the viewers to embrace positive energy and courageously confront the challenges of each day.
鈥淐herish Blessings, Ensure Success鈥 zone features 鈥淢azu鈥 as the theme, with the main lantern 鈥淲ealth, Health, and Peace,鈥 alongside displays named as 鈥淪uccess in Career Advancement,鈥 鈥淰ictory in Competitions,鈥 鈥淪afe Childbirth,鈥 鈥淪uccess in Research and Development,鈥 鈥淔inancial Prosperity,鈥 鈥 Harmonious Marriage,鈥 鈥淎mple Rest,鈥 鈥淎cademic Achievement,鈥 and 鈥淔ulfilling Relationship.鈥 With a total of ten displays, it seeks the smooth attainment of national, social, and individual aspirations, wishing for all-round success and safety.
The main lantern, titled 鈥淲ealth, Health, and Peace,鈥 features the figures of Mazu, Qianliyan, and Shunfeng'er, towering at the entrance of Pingan (meaning 鈥渟afe鈥 in Chinese) Gate and the exit of Chenggong (meaning 鈥渟uccess鈥 in Chinese) Gate. It symbolizes our journey starting from a safe entrance, then embarking on the path to success. The entire lantern display zone intertwines with six stories from Taiwan and Tainan, ingeniously blending traditional and innovative art forms to convey the beauty of Taiwanese history.

Credits

CHUAN TSAI IDEA INDUSTRIAL CO., LTD.
HUANG WEN-CHIUAN
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